19th-Century Fashion Advertising

Our Styles For The Present Season

19th-Century Fashion Advertising

Our Styles For The Present Season

This charming late 19th-century lithograph was produced by Freudenthal & Co for clothing manufacturers, TJ Thomas & Ellis Jones, to showcase the latest fashion in gentlemen’s coats.

There are 21 styles including the Frock Coat, Oxford, Leopold Demi-Sack, Tourist Blouse, Parisian Jacket, Inverness Cape, and the International Over Coat. Can you imagine the embarrassment of attending a formal evening dinner wearing your Anglo Sack? Oh, the shame of it all.

TJ Thomas & Ellis Jones were based at 138 Queen Victoria Street, London, and little is known about their store. It was home to a “meeting of Welshmen'' in 1881 and was dissolved in 1882. The advertisements were folded so maybe they were designed to be given out as an insert or distributed through the press.

Framed and glazed.

Medium: Lithograph on paper
Overall size: 28½” x 24” / 72cm x 61cm
Year of creation: c. 1880
Condition: Some darker areas, particularly along the fold but otherwise fine.

Conservation & History

We care profoundly about our role as custodians and every piece in the collection has been assessed by our conservator. When required, we undertake professional restoration carefully using reversible techniques and adopt a light touch to retain the aged charm of each work. We also often restore frames rather than replace them as many are original and selected by the artists themselves.

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